CLIENT WATCH

Idea Cellular

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PROFILE

  • SECTOR:

  • Telecommunications

RSG COMMENT

  • In terms of revenue Idea Cellular is the third largest mobile phone operator in India. It has a subscriber base of around 93 million (as of 31st May 2011). In 2010-2011 the company won the rights to provide 3G services to 11 service areas which generate 81% of the company's total revenue.